Marketing is key to any business, so brush up on your marketing strategy with one of our marketing courses:

Successful Selling – £90 plus VAT per person (In-house £900 plus VAT)

The Successful Selling one-day training programme provides participants with the opportunity to gain essential selling skills and to turn potential customers into loyal ambassadors. It is a flexible course that can be tailored to meet specific business needs.

Successful Selling will help participants to:

  • be an exceptional rather than an average sales person
  • understand buyer behaviour
  • refine their sales techniques face-to-face and on the telephone
  • overcome objections in a positive way
  • close sales conversations with confidence
  • create, manage and maintain profitable customer relationships
  • develop effective plans to maximise sales revenue
  • develop an action plan to win more sales.

More information about this course can be found here.

Win More Conferences & Events – £95 plus VAT per person (In-house £900 plus VAT)

An increasing number of venues are competing to host conferences, events and meetings and in order to excel, operators need to take their sales to the next level. This programme provides participants with the secrets of sales success, including customer targeting, building a customer-focused team and competitive marketing strategies. It helps to:

  • Identify target customer needs and expectations develop high-quality facilities and services
  • Build a customer-focused and sales-orientated team identify your competitors
  • Work effectively with your suppliers and other relevant agencies prepare to sell your facilities and services effectively
  • Undertake reactive and pro-active selling
  • Make the most of marketing opportunities, including e-marketing, social media and networking events
  • Plan and deliver events that meet and exceed customer expectations increase business through customer loyalty and recommendations increase sales turnover and profitability.

More information about this course can be found here.

The Seven Touch Approach to Better Marketing – £50 plus VAT per person (In-house £450 plus VAT)

If you rely on just one main marketing method, you do not have a strong foundation to grow the business. You need at least 7 brilliant marketing columns to underpin your business and make it stable so you can build it higher!  This half day programme will cover the range of marketing methods in order for you to determine the best seven for your business. It has been developed by Welcometraining upon request by clients.

Social Media

Not tweeting or blogging yet? Not sure whether you should be?

If your customers and your competitors are using social media, then that’s where you need to be. Here at Welcometraining we understand the importance of social media to modern business, that is why we offer a wide range of social media training courses. These courses are designed to give you the knowledge and confidence to drive your business forward using social platforms.

We offer the following courses:

Geek-Free Social Media Workshop – £50 plus VAT per person (In-house £450 plus VAT)

This isn’t something you can ignore.  If a customer stood in front of you at reception and told you about a problem, what would you do? You wouldn’t ignore them.

Don’t ignore on Social Media either.  This half day workshop will introduce Social Media in a straight forward and simple way for all beginners.  It will give you the confidence to develop a strategy for social media that is right for your business, so you generate conversation with potential customers and develop positive word of mouth comments – the most powerful and effective marketing!

Blogs, Tweets, Bells and Whistles – £95 plus VAT per person (In-house £900 plus VAT)

So we may have made up those last two, but in this one-day workshop we’ll cover everything you need to know to get confident and savvy at using social media effectively in your business.

You might not like the idea of social media – it doesn’t matter. If your customers are there, you need to be too.  Social media is a marketing tool that is becoming the key way to reach customers. It isn’t about selling all the time, but listening and sharing, building up your brand, answer questions and retweet interesting stuff your followers might like. Don’t ignore customer comments on social media – respond publicly. Show you care and listen to your customers.  This workshop will cover the main areas of social media and how it can work for your business.

Social Media Mastery Workshop – In-house from £1950 plus VAT

We do social media audits for small business’ to large marketing consortiums. Often businesses are too busy working in their company to take a wider look at their social media activity and understand what impact it is having.  The use of social media is often variable, so by having a mystery shop of your social media activity and then reviewing the findings and developing a plan to improve the use and impact of social media in your business which can save you time and money.